Marcelo Gasull
Regional Sales Leader | Enterprise Technology Strategist
Pioneering AI-augmented sales methodologies across Latin America. Combining human intuition with machine intelligence to deliver exponential results in enterprise technology markets.
Career Journey
Regional Sales Manager - LATAM
Quantum Corporation | Brazil
Leading enterprise storage solutions across Latin America, from Mexico to Argentina.
Regional Channel Manager - LATAM
Quantum Corporation | Miami
Built strategic partnerships and expanded channel network across the region.
Regional Sales Manager - Expansion Markets
Quantum Corporation | Madrid
Pioneered market expansion in Southern Europe and emerging territories.
Enterprise Sales Representative
Spectra Logic | Madrid
Managed enterprise accounts across Southern Europe.
Regional Sales Manager - Iberian Market
Quantum Corporation | Madrid
Started journey with Quantum, managing Spain and Portugal territories.
Account Manager - Multiple Segments
Dell Technologies | France & Spain
Progressive roles managing SMB, Corporate, and Public Sector accounts.
AI-Powered Sales Leadership
Transforming Enterprise Sales Through Strategic Innovation
Strategic AI Integration
Since 2017, I've been at the forefront of enterprise AI adoption, implementing cognitive platforms that transform how organizations process and leverage their data. This early expertise positions me uniquely to guide enterprises through their digital transformation journey.
Operational Excellence
Developed a sophisticated Business Process Automation framework that significantly reduces manual tasks, enabling focus on strategic initiatives. This system leverages advanced AI tools including RAG systems, vector databases, and intelligent workflow orchestration.
Innovation Leadership
My approach combines traditional sales excellence with cutting-edge technology. By creating AI-powered proof-of-concepts across industries, I demonstrate tangible value to enterprise clients, translating complex technical capabilities into measurable business outcomes.
Professional Toolkit
Solution Selling
Consultative approach focused on understanding client challenges and architecting tailored solutions
AI Integration
Early adopter of agentic AI frameworks, pioneering autonomous workflows in enterprise sales
Channel Management
Expert on technology channel landscape in LATAM, Southern Europe and Emerging Markets
Data Analytics
RAG systems, vector databases, sentiment analysis, predictive modeling, and AI-driven insights for strategic decision-making
Industry Specialization
Deep expertise in Unstructured Data Management and Enterprise Data Protection solutions
LATAM Market Expertise
Navigate complex regulations, customs, taxation, currency fluctuations, and multi-country logistics across 20+ LATAM markets
Vertical Expertise
Specialized in Media & Entertainment, Government Bids, Corporate Accounts, and Higher Education sectors
Global Communication
Languages , cross-cultural expertise
Success Cases
First Enterprise AI Implementation in LATAM
- On-premise aiWARE platform deployment
- Cognitive content enrichment & indexing
- $43.7B market opportunity capture
Integrated Workflow Transformation
- Consolidated fragmented storage systems
- Accelerated content turnaround
- Built-in disaster resilience
What Colleagues Say
"Marcelo has this strong combination of being a very good sales rep, but also a channel manager, and with a strong technical understanding allowing him to explain all the benefits of a complex technology in simple words. All of this with a 'brazilian touch' - very easy to work with."
"He's a great sales guy, totally committed to objectives and with a great human touch, which makes working and making business with him really pleasant. On top of that, he's got a huge understanding of the global technology landscape, which makes him the perfect resource to develop business in every IT company."
"Marcelo is result oriented, proactive and autonomous, great team player and has always positive attitude and a smile. His commercial skills and languages knowledge are an asset for any multinational sales organization. I strongly recommend Marcelo."
"Marcelo, is an exceptional human being. He dedicates full energy and required time to everything he gets involved with. His focus, perseverance and business driven activity has always led to results that met the company objectives. His ability to set actions and fight for the objectives that had been set made him a solid contributor, an effective professional we can trust on."
"Marcelo demonstrated great professionalism, a strong commitment to the project and a rapid ability to get accustomed to the tools, procedures and objectives. His constructive and effective attitude generated a good empathy with customers which generated solid quarterly results."
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